Change to ECB's Free plan - Effective May 21, 2024.

Easy Content Builder

No-code theme sections and metaobject templates for any Shopify
merchants and agencies - Add customizations to the existing theme
or build a Shopify store from scratch.

Customize your Shopify theme
without coding, faster.

Add new sections directly to your OS 2.0 themes - Edit within the Shopify editor.
step 1

Create a template

Install the Easy Content Builder. Select a pre-built template or create one from scratch.
step 2

Add & tweak sections

Add and edit new sections right in the Shopify editor to match your brand.
step 3

Preview & publish

Preview all changes to your Shopify store through the Theme Editor in real time.

Build your Shopify store pages, easier.

The easiest way to build metaobject templates, long-form product
pages, landing pages, Recipes, FAQs, About us, and more.

Control the look & layout with ease

  • Customize theme sections & layouts right in the Shopify Theme Editor. Preview before you publish.
  • Add any type of sections with customizable & reusable app blocks.
  • Arrange the order of content blocks in a section with flexible column layouts.

Enrich product pages & store pages

  • Build separate templates with rich content for each product, store page, and blog post.
  • Create templates from scratch or with pre-built templates.
  • Convert a regular product page into a landing page easily - a good idea to help increase sales.

Theme migration

  • Easily migrate templates to a new OS2.0 theme.
  • All ECB content blocks inherit the style of the new theme by default.
  • Mix the App sections with the Theme sections during the migration.

Ultimate OS 2.0 theme toolkit

  • Prebuilt metaobject templates using metaobjects, metafields as dynamic sources.
  • Native with Shopify Online Store 2.0's Theme Editor. No learning curve to a new Page Builder.
  • Centralize content and asset management in your Shopify store.
  • No need to create pages or upload images to a 3rd party website.

Make your page stand out
with extensive pre-built sections.

Add video backgrounds, parallax effects, background mask image, multi-column layouts,
Testimonial carousel, Before & After slider, Tabs, Animations, and more.
Easy Content Builder - Prebuilt content blocks

Create your custom pages in minutes
with pre-built templates.

Use our ultimate pre-made template library, including metaobject templates.
Fully customizable. Tweak to get a custom look your way.
Easy Content Builder - Mix & test out many layouts

What they say about us

  • LM Baby Art

    Really happy with the app and support was really helpfull! Needed some help to adjust some little things and they responded the same day. Thank you!
  • This Sucks (TM)

    Love it! Was able to build a new home page for our shop with loads of premium features with little prior experience. The support team went out of their way to help whenever I had any questions, even going as far as to edit my theme code for me. Highly recommend you give it a try!
  • Minmaerke

    I have only had this app a short while but has a lot of flexibility and more importantly the Posstack team have been extremely responsive to customisation and general enquiries. Service level is much appreciated and highly recommended. Great app.
  • Eli and Things

    United Kingdom
    Very easy to use, it’s functional, very versatile and to the point. The support was amazing when I needed assistance ( even though I am on free plan). Highly recommend.
  • Elgin® USA

    United States
    Excellent app. It adds much-needed design flexibility and the customer service is excellent.

Ready to sell more with custom Shopify page designs?

Frequently asked questions

What is the difference between Easy Content Builder's Free and Pro versions?
Easy Content Builder's Free version for early-stage Shopify stores provides a nice set of content blocks that let you build functional pages using just them. Here is the list of pre-built content blocks available for free.

Easy Content Builder’s Pro version helps you build more advanced layouts, content and metaobject templates. The Pro version empowers you with more tools that speed up your workflow, including multi-column layouts, ready-to-use predesigned templates, custom CSS, metafields, and gives you more priority support.
Will Easy Content Builder work for all the pages in my Shopify store?
At present, the Easy Content Builder app helps you build and customize Homepage, Collection pages, Product pages, Store pages, and Blog post pages in your Shopify store. Learn more.
Does the Easy Content Builder work with all Shopify themes?
The Easy Content Builder app only works with Online Store 2.0 themes. All the prebuilt content blocks added by the Easy Content Builder app will inherit the style of your theme.

When you start a Shopify store for the first time, it is recommended to use Dawn Theme, a lightweight OS 2.0 theme, to enjoy full flexibility when using Easy Content Builder (Learn why Dawn is the ideal way to start)
How can I migrate sections to a new theme?
Easy Content Builder app comes with a migration utility that automates the process of migrating templates and sections created by Easy Content Builder from your existing theme to a new one.
Don't see a block you want?
If you don't see a block or feature in the Easy Content Builder that you think would be useful, we'd love to hear it. Please send us an email at support (at)



per month, billed monthly.

  • Create individual templates for each product, page, article.
  • Pre-Made Templates.
  • Pre-Made Content Blocks.
  • Migrate templates created by Easy Content Builder to a new theme.
  • Native with Online Store 2.0 themes.

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