Easy Content Builder now introduces a new way to create metaobject templates faster. Whether you need to add unique content sections to specific products or create shared sections for multiple pages, metaobjects offer a flexible and efficient solution.

This article will shed light on what Shopify metaobjects are, when you should use metaobjects, and how to create a metaobject template on your Shopify store using Easy Content Builder.

For any Shopify store, About Us is a substantial page that you need to take seriously. Anyone new to your store wants to learn more than just the price point before they make a purchase decision. So, "About Us" page is an effective way to connect with your potential customers better and earn their trust over time.

This article will provide 12 best 'About Us' examples and tips for creating a compelling About Us page on your Shopify stores.

Nov 30, 2023 Update: If you want to display an Author profile on an article, product, or any page, we recommend you use the ECB Author metaobject. This way, you can create a single Author profile and reuse it on any page. Any edits you make to this artist profile will automatically be reflected on any page where it is used.

Blogs and content creation can be an effective marketing channel for any Shopify store. There are some arguments against how essential a blog is to a Shopify store - especially from ones who prefer to use transactional tactics such as Facebook, Google, or TikTok ads. But, if you aim at brand building in the long run, having an ecommerce blog as part of your Shopify store is a must-have and highly beneficial.

In this article, we will explore 10 amazing blog examples from Shopify stores and learn a few things about how to build an effective ecommerce blog.

When it comes to a Shopify store, hero banners are a key part of your home page and store landing pages. It's a powerful way to create an immediate impression, highlight promotions, and bring your products to life in an engaging, attractive format.

In this article below, you will learn 6 important things to get the hero banners right, the recommended format and dimensions, and 10 examples to inspire you to design your own hero banners.

Nov 30, 2023 Update: If you want to display an Artist profile section on a product, article, or any page, we recommend you use the ECB Author metaobject. This way, you can create a single artist profile and reuse it on any page. Any edits you make to this artist profile will automatically be reflected on any page where it is used.

If you're about to build a painting business - whether you are an artist or a curator - here are 5 outstanding Shopify art store examples to give you some inspiration and handy tips to apply to your store.

While this article mainly walks through the product detail pages, you can also look at other standard pages on these Shopify stores to learn best practices in their design, UX, navigational flow, on-site marketing, copywriting, and photography. This will definitely save you time and cost.