When building a Shopify store, your goal is to get users to hit the Add To Cart button, and there's no way you'll achieve that without a revenue-optimized product page.

We're exploring 3 top brands - all of which were built with Shopify - and learning how they optimize their product pages on mobile that motivate visitors to buy. Why is mobile conversion optimization so crucial to Shopify stores?

At least 79% of smartphone users have made a purchase through their mobile devices in the last six months of 2021.

If you're seeking ways to improve your product page CRO (conversion rate optimization) on mobile, then the key takeaways below are for you.

Mega menus (also known as expandable menus) are an excellent navigation choice if your Shopify store sells many SKUs. They reveal lower-level submenu items all at once when you click or hover over the main menu item.

As you might know, Dawn theme v5.0.0 introduces one of the most requested features - the Mega Menu, giving you more flexibility to organize your Shopify store's navigation.

Even though the Dawn theme only enables a relatively simple way to create the mega menu layout, it's a handy option to set up your main navigation without a 3rd party app.

Read on to learn:

1. Why are Mega menus important?
2. A step-by-step guide to creating a mega menu on the Dawn theme
3. 10 mega menu examples for inspiration

Searching for the best Shopify stores using the Dawn theme for inspiration to create your custom store?

As you might know, Dawn is the ideal way to start configuring your Shopify store. You can find out why here. Dawn is the first free Online Store 2.0 theme maintained and built by Shopify. This modern and flexible theme is used as the basis for all free Shopify themes.

We’ve browsed hundreds of stores using the Dawn theme from various niches - home decor, fashion, cosmetics, etc. - and picked those we loved most.

In this post, you will find both minimal sites with a similar look to the default Dawn design and heavily customized sites built off on this flagship theme.

Nov 30, 2023 Update: Easy Content Builder now supports Icons With Text using metaobjects. Learn more.

This post is part of a series called Shopify Dawn theme enhancements:

• Shopify Dawn theme: multicolumn & How to enrich it (Part 1)
• Shopify Dawn theme: Images With Text & How to enrich it (Part 2)

In the previous post in this series, we explored how to add the multicolumn sections with rich content blocks (not just a Text block) and Images With Text (with different styles) to the Dawn theme.

In this post, our team at Posstack will:

• Explain a few missing features in the Dawn theme
• Share how to enhance the Icons With Text in the Dawn theme without coding

The best Shopify sites have one thing in common: beautiful product photos. They load the right image size for the right situation and load fast.

The image sizes for your store will vary depending on the Shopify theme you use. Here we will give some recommended image dimensions that are best for Desktop and mobile screens while keeping your store loading fast.

In this article:

1. Recommended dimensions for Shopify product images
2. Recommended dimensions for Shopify category banner, hero, and slideshow images
3. File format: why JPEG is the best friend. When & how is WebP used on Shopify?
4. The actual image size vs. HTML container size
5. Shopify image compression and optimization